GoodSoundClub - Romy the Cat's Audio Site

In the Forum: Audio News
In the Thread: Those Video broadcasts from High-End shows.

Post Subject: Content loaded videos need preparationPosted by rowuk on: 11/20/2014

The desktop revolution has put tools in the hands of those with no creative purpose. Managers without a creative bone in their body put powerpoint presentations together -and then just read them word for word. Excel is often used instead of a a proper database, document management is a folder full of word documents.

Give someone a video camera and they instantly become Albert Hitchcock? I think not. Proper videos need preparation. It is not a given that just because someone "understands" the power of contrast, color density, perspective that they also have the background to ask proper questions on any given subject. Even if they use cue cards, we often can't help but notice that they don't understand the question. Even in the Oscar ceremony which is created and managed by the film industry, I can't help but notice the lack of depth and the helplessness of those praising and accepting praise.
Romy, you have often commented on the results of barbarians. Show videos are no different. Marketing departments are not there to advertise the advantages of the products, rather there to identify users dumb enough to be manipulated into wanting the products. Value is revenue generated, not how much the customer can be empowered to become better, more discriminate.

Maybe we do not understand the true intent. A video could have the purpose of "proving" that the "journalist was there" - not the viewer. Maybe we are simply supposed to be envious that someone else has opportunities that we do not........

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